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Thought Leadership in Action

How the Marketing Landscape Will Change for Advisers Next Year

Some financial advisers will have more flexibility with their marketing starting in the fall of 2022. The Securities and Exchange Commission updated investment-adviser marketing rules that go into effect on Nov. 4, 2022. The rules allow advisers to use testimonials, endorsements, and third-party ratings as long as they comply with anti-fraud protections and other conditions. The marketin...

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